SEO For Writers: The Simple Tricks You Never Knew You Needed

Writing is tough. Writing with Search Engine Optimization (SEO) in mind is even tougher. In this article, we’ll cut through the complexity of SEO for writers and focus on actions that have the greatest impact. We’ll learn how headings, paragraph length, and keywords all influence the reach of, and engagement with, your content.

Zack West
10 min readDec 21, 2021
Image by Zack West

Search Engine Optimization (SEO) is the practice of creating content with search engine indexing in mind. It helps content appear in search engines like Google for related keywords. Simply put, SEO helps your content find the right audience. In this article, we’re going to walk through the basics of SEO — outlining simple steps to maximize the impact of any writer’s efforts.

Highlights

This article is meant to be a crash course. The SEO concepts and recommendations here are summations of best practices intended to provide maximal impact with minimal effort. For those serious about SEO, I recommend this article. For those writers that despise the idea of SEO, but acknowledge its importance in digital communication — this article is for you…

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Zack West
Zack West

Written by Zack West

Entrepreneur, programmer, designer, and lifelong learner. Can be found taking notes from Mother Nature when not hammering away at the keyboard.

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